FOR THE PUBLISHER seeking big picture, bottom line results
• Quality that preserves design investment
• Fast, easy browser-based access that runs on any modern smartphone or web-enabled device
• Magazine-branded apps designed for the iPhone, IPad and Android that integrate digital, web, and social
• Integrated circulation-building and revenue generation programs
• Cost-reduction in production, distribution, and inventory control
• Ongoing, full-service support: consultation, tech, maintenance, delivery
FOR THE CIRCULATOR wanting to acquire, retain, and serve subscribers
• Subscriber Management solutions for controlled and open access models
• "Look Inside” to facilitate sampling, protect content, capture e-addresses
• Digital direct response tools (blows-ins, cover pages) to drive starts, renewals
• "Instant First Issue Delivery” to improve customer service, eliminate collection
• Real time tracking and audit-compliant reports to save time, increase efficiency
• "Send to a Friend” and Social Media connections to build communities (loyalty)
FOR THE EDITOR wanting to showcase content and engage readers
• Crisp, clear display preserves layout, quality, and content flow
• Opportunity to hotlink Table of Contents to writer/photographer websites and blogs
• Ability to conduct reader surveys from within the digital edition
• Great way to solicit immediate reader response; secure news tips
• Full-color magazine apps accommodate ongoing content updates, feeds
• Tracking provides insight into user behavior; assists content development
FOR THE AD DIRECTOR seeking to grow revenue and satisfy advertisers
• Hot-linked content to drive traffic (to websites, product demos, retail locations)
• Sponsorship opportunities that can be sold in and around the digital edition and magazine app
• Multi-media enhancements that can be premium-priced and passed along
• Free digital media kit with full-service contract; tips on how to sell digital and mobile
• Tracking reports that can be shared with advertisers to prove accountability
• New mobile advertising opportunities that encourage point-of-purchase sales
FOR THE PRODUCTION DIRECTOR looking for quality and efficiencies
• Digital conversion is implemented from existing high-resolution PDFs
• Pre-press and product managers are on hand to guide the process
• Digital-only format affords new creative horizons for editors and designers
• Crisp, clear quality is retained even at maximum zoom
• The new magazine apps accommodate full color images as well as text
• Digital archives keep back issues in pristine condition
For more information, please call 508-804-3000 or 800-455-5450 or visit www.texterity.com/info-request.
