eWeek Taps Texterity as New Digital Magazine Supplier
Largest audited digital publication delivered today
SOUTHBOROUGH, MA (May 23, 2007) --- Texterity, Inc., a leading
provider of digital magazine solutions, has been selected as the new digital
magazine supplier for eWEEK, the magazine with the largest audited digital circulation.
In addition to eWEEK, Texterity was selected to provide digital editions
of two other Ziff Davis publications, Baseline and CIO Insight.
Starting with the April 2, 2007 issue Texterity began delivering eWEEK to
over 65,000 digital readers per week.
Ziff Davis is a leading integrated media company that publishes
seven magazines for technology and gaming enthusiasts. eWEEK is a weekly publication
that provides readers and advertisers with customized editions, offering the
opportunity to split the edition into customized content for vertical, regional
or demographic markets. Texterity compiles customized digital editions of each
issue in accordance with eWEEK’s specifications. In addition, eWEEK will also
be using Texterity’s RSS integration, blog permalinks, and Look Inside the Magazine
circulation-building programs.
“We chose Texterity because they are an industry leader with the
technology and the experienced staff to manage the complexities of our program,”
stated Karl Elkin, group publisher and vice president. “From generating split
editions to integrating with our fulfillment company, Texterity provides the
expertise, programs and rapid response we require. With the switch to Texterity,
we are moving our digital magazine experience forward with the addition of a
richly featured browser solution, RSS, blogging permalinks and a customized
sample program to increase reader options and leverage the full benefits of
digital editions as a cost-effective circulation–building tool.”
“Ziff Davis has top-tier publications and we are thrilled to
work with these great titles,” stated Martin Hensel, president of Texterity, Inc.
“Our goal is to help Ziff Davis maximize their online circulation-building efforts,
cost-effectively expand their readership and create additional revenue opportunities
through digital editions.”
Using Texterity’s Published Web Format (PWF), subscribers can
view the magazine with any standard Internet browser. No plug-ins or software
downloads are required. Texterity’s PWF imaging technology provides the fastest
loading time and the sharpest text. It enables numerous capabilities such as
multimedia content, RSS, search functions, YouTube integration and digital
archive global search.
About Texterity
Texterity (www.texterity.com) is a leading provider of complete digital
publishing solutions. With the most flexible solution in the industry, publishers
can choose a custom program ranging from basic services to fully outsourced
solutions with innovative circulation-building programs. Named to the
“EContent 100” as one of the “100 Companies that Matter Most in the Digital
Content Industry,” Texterity provides the only true no-download solution.
Top publishers such as Time, Inc., Dow Jones & Co., CMP, Penton Media,
PennWell Corporation, Hearst, Condé Nast, Ziff Davis Media and IDG all
utilize Texterity to provide a rich viewing experience using only a
standard web browser. Privately held, Texterity is headquartered in
Southborough, MA.
|