Sports Illustrated Launches Digital Preview of 2006 Swimsuit Edition with Texterity

SOUTHBOROUGH, MA AND NEW YORK, NY - February 15, 2005 – Texterity, Inc., a leading provider of digital magazines, has been selected by Sports Illustrated (SI) to provide the digital magazine preview of their annual 2006 SI Swimsuit Edition. SI has joined forces with Texterity to provide a multimedia experience including movies, slideshows, and high quality photographs using only a web browser.

Texterity developed this exclusive digital preview to support the web-based marketing, promotion, and support of this best selling issue, which goes on sale this week.

“We created the Swimsuit digital edition as a tool to support our subscription programs,” said Bob Kanell, director of operations for Sports Illustrated. “Texterity did a nice job delivering the editorial vision for this product.”

“We are pleased to support SI with their innovative use of digital editions,” stated Martin Hensel, president of Texterity. “SI has some of the highest quality photography in the industry - we are honored that they have chosen Texterity. SI understands the value of our published web format, which allows anyone with a browser to enjoy rich content without downloading additional software.”

About Sports Illustrated

SI is a multimedia sports brand that takes the consumer into the heart and soul of sports. The SI franchise is anchored by Sports Illustrated, the most respected voice in sports journalism, and SI.com. The SI Swimsuit Issue is the most widely read magazine issue in the world, reaching more than 64 million U.S. adults. The highly anticipated issue is published in more than 15 countries and a dozen languages.

About Texterity

Texterity (www.texterity.com) is the fastest-growing provider of systems and services for the creation, delivery, and tracking of digital editions of magazines. Texterity today serves a wide range of publishers in the consumer and trade categories, including Meredith Corporation, Dow Jones & Co., Time Inc., Condé Nast, Penton Media, CMP, Ziff Davis Media, IDG, PennWell, Northstar Travel Media, EH Publications, Stevens Publishing, Morris Magazines, GIE Media, Hanley Wood, Grand View Media, and Microsoft Corporation. It is privately held and headquartered in Southborough, MA.